Friday, August 28, 2009

The Robert Wood Johnson Foundation could use printernet published #clickableprint.

Email newsletters are the low hanging fruit.

Imagine the following copy on an A4 with Smart QR. Delivered by the USPS in "If it fits, it ships" boxes to community health centers around the country. Then imagine doing it every week. A couple of million A4's delivered in two days, with a minimal carbon footprint.

RWJF News Digest: Childhood Obesity

This frequently updated news digest on the subject of Childhood Obesity highlights key articles from major journals and news publications. The digest is a free service of the Robert Wood Johnson Foundation, by The Advisory Board Company.

Report Suggests Unsafe Neighborhood Increases Likelihood of Overweight Among Urban Teens
A study published in the online journal Public Health suggests that adolescents who live in an urban neighborhood that feels unsafe may be more likely to be overweight, Reuters reports.

Report Suggests Most Parents Dissatisfied with Availability of Healthy Food Choices at Child's School
In a recent survey by the University of Michigan C.S. Mott Children’s Hospital, only one-third of parents gave their children’s public schools an “A” grade for offering healthy food choices, according to AnnArbor.com.

Wisconsin Coalition Launches Walk-to-School Program for Local Schools
The Coulee Region Childhood Obesity Coalition in Wisconsin has announced plans to launch a week-long effort designed to encourage more children to walk or bike to school, WKBT La Crosse reports.

Nevada School District to Participate in HHS Childhood Obesity Study
Nevada’s Lyon County School District is one of a number of school districts nationwide to elect to participate in a new childhood obesity study being led by the U.S. Department of Health and Human Services (HHS), the Dayton Courier reports.

Florida State University Receives $75,000 RWJF Grant to Study Obesity in Latino Children
The Robert Wood Johnson Foundation has awarded a two-year, $75,000 grant to Florida State University (FSU) College of Medicine, which will enable a researcher to study how rural clinics and school health programs inform Latino parents about their children’s weight, the American Chronicle reports.

Pennsylvania Department of Education Awards Funding to Support Childhood Obesity Prevention Efforts
The Pennsylvania Department of Education has awarded $5,000 grants to 40 middle schools statewide to support their efforts to address childhood obesity, the Wilkes-Barre Times Leader reports.

© 2009 The Advisory Board Company. All rights reserved.

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