The appropriate goal is "easy to do business with."
I fell in love with Mohawk at the beginning digital. Focused, family owned, New York based. Plus they made Superfine. They love paper. Keep innovating as the times demand.
Mohawk Goes Direct with Mohawkpaperstore.com -
Thursday, May 14, 2009
[Cohoes, NY] – Mohawk Fine Papers Inc. has announced the launch of its new paper store, mohawkpaperstore.com. Now paper buyers can order digital paper, bright colored paper, copy paper, high quality stationery paper and envelopes from any of Mohawk's premium paper grades in one convenient location - a flexible, customizable and intuitive site designed for everyone from home office users to seasoned professionals."