Wednesday, April 29, 2009

Thinking point: The secret of viral marketing

A gene in physical space is like a meme in cognitive space. Watch the virus gene to figure out how a meme works. see Richard Dawkins, The Selfish Gene. It also explains the power of the printernet.

Update: Thursday 10:28 AM EST
Notice that the number of cases reported are tiny. Negligible if you don't focus. But they are emerging everywhere on the planet. Today it seems there might be one case in Spain. As soon as a case appears in Europe, the WHO warning signal goes to the next level. Notice who the WHO is scanning for early signals and amplifying that signal to health ministries around the world so they can start organizing the feet on the ground to manage the wave.


  1. Hey,
    This is an awesome blog you've
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  2. Jolly,
    Thanks for the kind comments. I just followed the links back to your company, and likewise re RSS. I just wanted to share with our visitors...
    So many viral marketing options…

    Signature’s word-of-mouth marketing campaigns are a potent mix of:

    * News search, local search PPC…
    * Blogging, forums, banner advertising, opt-in e-mail marketing…
    * Pay-Per-Click, Link building, search engine optimisation…
    * Affiliate marketing

    And with imaginative leftfield guerrilla marketing strategies to increase search engine saturation and keyword prominence, market share, sales, awareness and/or target new business thrown in, a viral marketing campaign is an affordable and powerful way to raise your company profile online and drive traffic to your site.

    Maybe you want to give a call to the Xerox UK folks. They seem pretty neat. They need viral marketing to scale the color cube.