Monday, May 4, 2009

DataPoint: Dave Wigfield to Lead Worldwide Workflow Sales and Operations for Kodak . . .Smart

Wigfield joined Kodak in 2005 with the company's acquisition of Creo, where he was Vice President of Sales for the Europe, Africa and the Middle East Region. At Kodak, he headed the company's sales in the same capacity before being named Managing Director, United Kingdom, in 2006, then Managing Director, US&C, in the graphic communications business in 2008.
Kodak, with Creo DNA, owns offset workflow. Now that a Creo "gene" has entered their power space, they might be able to focus on the offset part. Stream digital heads on web offset presses should be huge. Given Dave's global experience, my bet is that he gets it right. Kodak could emerge as the center of the printernet - versioned offset printed newspapers and newsbooks, for advertisers, but more importantly to replace textbooks.

Maybe some day Kodak will have separate P&Ls for the print piece and the photography piece? I assume they own the photo product space with Ofoto. I think I read they have 30,000,000 users. Photo products + offset printing are both good business. Digital printing? Much too crowded.

And with luck they won't be again tempted into spending a reputed $30 million on an ad campaign telling people that print is good. Or running seminars telling printers about on demand book publishing. Everybody already knows print is good and that books are good.
Dave Wigfield to Lead Worldwide Workflow Sales and Operations for Kodak -
@Printing Industry News from WhatTheyThink: "Rochester, NY -- Dave Wigfield now serves as the new Worldwide Sales and Operations Director, Workflow, Business Solutions and Services Group (BSSG), Eastman Kodak Company (EKC). Wigfield brings more than 20 years of international sales and executive leadership experience in the graphic communications industry."

No comments:

Post a Comment