Tuesday, May 5, 2009

Thinking Point: Staples Should sell Printernet published Textbooks?

I've been following a discussion at Print CEO .

The title of the opening post is FedEx Office Outsources to VistaPrint - Deja Vu All Over Again: This morning the following comment appeared.
Staples is trying out Kinko’s like stores already, been testing it for over a year. I saw my first one in Boston near Newbury St."
Given that Staples already has an elegant sell into K -12 maybe customized supplementals and versioned newspapers go into the supply category. Or maybe Kinko's is looking for a new thing to sell to college students. Or maybe B&N is looking for a new thing to sell to replace used textbooks and should call Staples or Fedex.

The last piece is getting a newspaper's attention to align the content with educational centers, and everyone will have a new thing to sell.

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