Whats Mine Is Yours: Time Inc. Media Group President Wayne Powers on the New Magazine That Allows Readers to Choose the Content :
By Janet Spavlik from Publishing Executive:
"INBOX: How has the response been in terms of print versus digital? Are you seeing a far greater response from one over the other? Has it been inline with what you anticipated?
POWERS: It was particularly interesting to see that the number of people requesting print editions of Mine has, to date, far outweighed the number of people requesting the digital version."
Friday, April 24, 2009
at 1:52 PM