This sounds nice: Printing Industries of America and manroland elevate partnership

My question is "Do printers have to pay for the knowledge earned?" If it's free to printers it's very cool. No doubt, PIA has to earn some money. So make a deal with a University to get the cover to sell certificates BA, MBA?

Selling certs to kids is an easy business. Selling anything to printers is a hard business.

Printing Industries of America and manroland elevate partnership
"The Future
Printing Industries foresees collaborative research and training that includes manroland’s and Printing Industries’ areas of expertise, such as stochastic printing on webs, benchmarking of materials, the minimization of piling, and optimization techniques for consumables."