Printer Broker + MFP = MPS = VAR in the Printernet

If you take the click in the snippet, you'll quickly recognize that the "new" business of Print Management Company = Print Broker. If he sold MFP's it would be PMC + MFP = MPS. If he sold business supplies it would be Staples.

Here's the value prop:

Whether you’re looking to create 300 variable data postcards, print, bind and assemble 5,000 marketing collateral kits, a few thousand hard cover books or print and deliver 3 million newspaper inserts to 20 different locations, ENVISION can fulfill your needs. Plus your project will be on time and on budget.

You say tomato, I say tomahto.

Beating the recession: Risk proves fruitful for young print-management company -
@Central Penn Business Journal:
By Eric Veronikis
5/21/2009 3:41 PM

Starting a business in an economy heading south is daunting.

But Brian Hess said he felt confident with a different, yet sound, business model and a wealth of printing experience.

So he took that and some clients to call on from a former business partnership and founded a print-management company called Envision in November 2007."