As I sit and blog with Bloomberg TV playing in the background, I looked up and saw a commercial for the Google chrome browser. I don't remember ever seeing a Google TV ad before. BTW, it was an awesome ad. No voice over. No people. The message was crystal clear.
Does this mean they are going in with both feet for the enterprise?
Bloomberg TV, at 9:00 am EDT. Who do you think is watching? It ain't kids. It's not about being cool. They've always said they want to organize the world's information. Enterprises are part of the world. They sold Google Apps to Washington DC municipal government.
If I were in the organizing busyness business, I would do a lot of very quiet thinking about how this might change the game.
If I were Google, I would figure out how to better tell the story of enterprises that saved a gezillion dollars using an SaaS solution. You should consider printernet publishing. How about versioned print to deliver to every appropriate school in the States (later for global) and solve the education and textbook problems at the same time?
You better than anyone understands that the web is a niche market. Educators and administrators don't have time to read the web. Plus they need that print piece to convince their admins.
If anyone is interested in getting in touch with a 40 year old very internet savy, 10,000 hour expert with an MBA who is ready to invent this, just comment anon, and I'll post the contact information.
When Google or Amazon gets focused on K -12 and figures out how to integrate the Print piece, they will most definitely change the game in what will create lots of blablablablaba about Tipping Points blablablababa.