Of course I have a very unreasonable plan for the Globe to go into the education business with both feet, get some federal money and replace textbooks and supplementals in Boston. Now that would be a proof of concept that might actually get me out of Brooklyn for at least a day or two.
What's the PR and advertising value of
"HP or Xerox or Kodak saves the Boston Globe and demonstrates how to do it right"Or even better consider
"HP and Xerox and Kodak and Oce and InfoPrint save the Boston Globe and demonstrates how to do it right?
That's only about $5 million each. Can you think of a better way to invest $5,000,000. An ad campaign telling people that print is good?
BlackRock and HP and Xerox and Kodak and Oce and InfoPrint save . . . .
Metamorphosis for the Globe?
Nieman Journalism Lab:
. . . Arthur Sulzberger is standing beside your bed, ready to hand you $20 million or so if you will please, please, just take it off his hands.
"This scenario could well play out — well, not quite like that of course — since the value of the paper is essentially zero. The Times Company has put it up for sale, and the question is really whether the buyer will pay some token sum to the Times, or whether the Times will subsidize the buyers by spotting them some working capital."